Mar 25, 2024
“Four Big Customer Growth Unlocks” with HomeServe USA’s CMO, Andy Yost
There has never been a better time for marketers to lead growth initiatives--yet many are mired in overwhelming and misaligned priorities. That clouds their ability to design new futures and test growth hypotheses.
Hear how Andy Yost is...
Mar 4, 2024
Episode 82 dives
into the power of community in marketing, featuring a special book
giveaway of "Rising Together" by Sally Helgesen.
We cover the nuances of community-building among marketers and
CMOs, and learn how to navigate the challenges that often hinder
the formation of strong employee, stakeholder, and...
Feb 14, 2024
“Smart Recruiting Strategies in an AI Powered World” with CoStar Group’s Kirstine Wilson
The Wall Street Journal recently reported that 85% of 1,000 U.S. professionals surveyed are thinking about changing jobs this year. This represents an 18-point surge from 2023.
Why do this report (and episode) matter? Because...
Jan 8, 2024
Reflect and Refresh: Six Mindful Questions for 2024
Before you start this show, grab a nice cup of hot tea or cacao. Find a quiet spot where you do your best dreaming and thinking.
Bring your presence, pen, and paper. Then press “start.”
We skipped the “fast start/out of the gates” approach to the new year.
Dec 11, 2023
Episode 79: Welcome to 2024 planning season.
How will you ensure your go to market and customer retention strategies ring true for your customers, investors, and board members?
If you are relying on ‘tried and true” approaches for 2024, your plan might not hit the right notes.
Amy Kellinger and Alex Withers...